Services
- brand strategy
- brand development
- claim
- logo design
- typography
- design elements
- design system
- brand material
- marketing material
About Precious
›Precious‹ is the name of the new fair fashion concept store of Sina Sachseneder in the Bavarian city of Rosenheim. Precious is following its mission to unite fashion brands that successfully manage the balancing act between conscious production methods and extraordinary design.
About the project
Sustainable, fair, green - just three words, but three words definitely among those that are most ›precious‹ to us. The Corporate Design, developed on grounds of an in-depth brand strategy analysis, aims at a homogeneous blend of stylish fashion feeling and a deeper human touch. From logo design to typographic concept to stationary layouts we followed Sina's vision, that what does a single customer good can at the same time do a bit of good for everyone. Don't forget … ›Awareness looks beautiful on you‹!