• idea
  • concept
  • artwork
  • paper selection
  • refinement

About Käthe • Luzia

Käthe Luzia is a Munich-based delicatessen and grocery shop where we like to shop ourselves. They offer finely selected high-quality food and know exactly where their products come from and how they are produced. They also offer a select range of wines and spirits. Their somelier, expert Rakhshan Zhouleh, works for renowned wineries, such as Franz Keller in Kaiserstuhl. He has been voted Sommelier of the Year several times, including by Gault Millau, and is a lecturer, author and juror at numerous national and international wine summits.

About the project

Driven by their love of good wine, Käthe Luzia launched their own wine this summer. It was a pleasure for us to design the labels for it. Bright colours and a modern, reduced design make the wine a clear eye-catcher on the shelf. The design element on the front is an extension of the Käthe and Luzia logo. Open, textured paper and relief varnish add the finishing touches to the label.

Käthe • Luzia